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5 Best Flooring Companies in Santa Cruz, CA

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Written By Max Peterson|Last Updated: April 18, 2024

Installing new flooring is a substantial job, and it's simple to get lost in all the plentiful design and material options. A local expert in Santa Cruz can help you choose the right floor and install it to last. Begin your flooring company search with these Santa Cruz, CA providers.

Best for Eco-Friendly Options
4.5
  • International product catalog
  • In-home consultations
  • Highly positive reputation among customers
Most Convenient
4.5
  • Complementary in-home consultations
  • Wide variety of product choices
  • Products for every budget/style/need
Best for Hardwood
4.5
  • Hundreds of locations across U.S. and Canada
  • DIY-friendly
  • Affordable prices and special financing options

5 Best Flooring Companies in Santa Cruz

Warehouse Direct Flooring Outlet Logo

Warehouse Direct Flooring Outlet

4.5/5
Based on 30 customer reviews.

Services Offered

VinylWaterproofingStairsHardwood FlooringTilesCarpetsLaminate FlooringRepair

Highlights

  • Informative resources
  • Clear pricing policy
  • Accessible customer support team
320 Coral St A, Santa Cruz, CA 831-429-8221 wdinteriors.com
Bay Area Floors & Interiors Logo

Bay Area Floors & Interiors

4.5/5
Based on 28 customer reviews.

Services Offered

Natural StoneEngineered HardwoodRepairVinylHardwood FlooringTilesCarpets

Highlights

  • Clear pricing policy
  • Informative resources
  • Free quote
2617 41st Ave, Soquel, CA 831-662-3000 bay-area-floors.com
Samaya's EcoFlooring & Design Center Logo

Samaya's EcoFlooring & Design Center

4.5/5
Based on 15 customer reviews.

Services Offered

CarpetsHardwood FlooringTiles

Highlights

  • Free quote
  • Clear pricing policy
  • Informative resources
3155 Porter St, Soquel, CA 831-466-9719 samayasflooringandesign.com
Diaz Hardwood Floors Logo

Diaz Hardwood Floors

4.4/5
Based on 38 customer reviews.

Services Offered

Hardwood FlooringRepair

Highlights

  • Informative resources
  • Free quote
1345 Thompson Ave, Santa Cruz, CA 831-239-1867 diazfloors.com

More Local Flooring Companies

Slaughterbeck Floors, Inc.

User Reviews: 4.6/5 

730 Camden Ave
Campbell, CA 95008

Floortex Design - Lawrence Floors

User Reviews: 4.3/5 

470 Vandell Way
Campbell, CA 95008

Van Briggle Floors

User Reviews: 4.4/5 

950 S McGlincy Ln
Campbell, CA 95008

Murison's Flooring America

User Reviews: 4.2/5 

5406 Thornwood Dr
San Jose, CA 95123

Silicon Valley Flooring Inc

User Reviews: 4.7/5 

320 Turtle Creek Ct unit a
San Jose, CA 95125

Carpeteria Flooring Centers

User Reviews: 4.3/5 

415 E Hamilton Ave
Campbell, CA 95008

Floors Plus

User Reviews: 4.4/5 

16195 Monterey Hwy #20
Morgan Hill, CA 95037

Rivera's Fine Flooring

User Reviews: 4.4/5 

16890 Church St #15-F
Morgan Hill, CA 95037

Elephant Floors

User Reviews: 4.7/5 

950 E El Camino Real
Sunnyvale, CA 94087

To share feedback or ask a question about this article, send a note to our Reviews Team at reviewsteam@thisoldhousereviews.com.

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Facts about Santa Cruz
Average Max Temp:70°F
Average Min Temp:49°F
Average Monthly Precipitation:3.06"
Median Home Size:1775 sqft
Homeownership Rate:60%
Most Popular Flooring Type:Hardwood

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Popular Types of Flooring

Whether you're looking for something lively and bold or elegant and subtle, there's a floor for you. Discover the most essential details about each type to guide your decision making.

Hardwood Flooring

Homebuyers across Santa Cruz seek out hardwood flooring for its beauty and durability. It's available in several varieties to accommodate different designs, from walnut and cherry to oak and maple. However, it's one of the most expensive flooring materials and requires significant upkeep. At a minimum, you'll need to use specialty cleaning products regularly and refinish the floor every few years. Since it's susceptible to water damage, it's also not suitable for bathrooms, basements, or laundry rooms.

Engineered Wood Flooring

Engineered wood offers you the look and durability of hardwood without the extra maintenance. Typically, it consists of a layer of real hardwood fused with a plywood substrate. Despite the lower retail cost, it might feel more hollow to walk on, and the slender hardwood layer can only be refinished a single time. That said, its lower propensity to warp could still make it a sound investment.

Laminate Flooring

Laminate is another cost-effective flooring option, consisting of a particleboard base, wood or tile finish, and protective plastic coating. It's easy to clean, scratch-resistant, and available in many different styles and colors. However, it's more susceptible to water damage and chipping.

Vinyl Flooring

Vinyl flooring has excellent water and fading resistance and is easy to maintain. Popular options include luxury vinyl plank (LVP) and luxury vinyl tile (LVT), with both having equal strength and long-lasting nature depending on the model you buy. The cost of installing vinyl flooring sits comfortably between wood and laminate.

Tile Flooring

Tile flooring is another timeless-looking, robust option. Like vinyl, it requires minimal maintenance and is simple to clean. As such, it's an ideal choice for moisture-prone spaces like kitchens and bathrooms. However, it might not work well for living rooms and bedrooms since it's colder and less grippy to walk on. Pricing varies between styles, with ceramic less expensive than porcelain.

Stone Flooring

Granite, sandstone, marble, and travertine aren't just for the outdoors. Inside, they can give you a bold look and unparalleled water resistance. Despite its unique flair, it's not easy to clean, and long-term maintenance could be a bit more expensive.

Linoleum Flooring

Linoleum is made from linseed oil and cork and can last for decades if maintained properly. It’s an economical option with many design possibilities. However, the softer material is easier to dent or scratch, and it's known to fade with sunlight exposure. It’s also not suitable for moisture-prone spaces like kitchens and bathrooms.

Carpet

Of all flooring options, carpet is one of the most affordable. It lends a comfortable feel to a room and reduces noise effectively. Unlike hard floors, carpet gets rid of concerns about scratches or dents, and the extra padding is much safer for young children. However, carpet requires time and effort to keep clean, especially if you have pets. The fibrous material holds onto stains, dampness, smells, and pollen, making it less suitable for allergy sufferers.

How to Choose a Santa Cruz Flooring Company

Choosing a floor installer is just as critical as choosing a design. To ensure you get the most value, consider each of the following criteria.

Reputation and Reviews

The first thing to note is whether a company is known for good service and high-quality work. Check review sites like Trustpilot, Google, the Better Business Bureau (BBB), and Yelp to see what previous clients have to say. Every flooring contractor will have a mix of positive and negative feedback online. If a company resolves complaints in a constructive and satisfactory way, it's generally a good sign. However, if you find more negative reviews than positive ones, it's better to steer clear.

Portfolio and References

Most flooring companies keep portfolios of their previous work. We recommend requesting a copy so you can look over the crew's workmanship. Portfolios might also include references from past customers. Don't hesitate to request their contact information so you can discuss their interactions and thoughts about the company.

Specialization and Services

Look for a business that specializes in the type of flooring you're interested in. For example, a crew might be experienced with carpet but not hardwood. An installer's service offerings can also make a difference. At the very least, you should choose a provider that will haul away your old flooring materials. However, installers can also offer refinishing services or design assistance.

Cost

Cost is vital to consider, but it should be less important than quality in your selection process. We recommend getting three to five different quotes for your flooring job to compare pricing and workmanship. Many companies offer on-site and online estimates to simplify the process.

Warranties and Guarantees

You should look for two different warranties in your company search. A manufacturer's warranty protects you in case of a product defect, while an installer's warranty covers workmanship. While a few manufacturers and contractors have lifetime warranties, most are still tied to a specific time period (often ten years.) If you'd like additional coverage, you might be able to pay extra for an extended warranty.

Estimated Timeline

You don't want your flooring project to last longer than expected. Request an estimated timeline up-front and ask about potential delays. Express your expectations clearly and get any guarantees in writing.

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Frequently Asked Questions About Flooring in Santa Cruz

What are the best flooring installation prices?

Santa Cruz companies typically charge between 60 cents and $4 per square foot for a floor replacement. Your floor replacement costs will vary based on the type of floor you choose and what other work is involved, such as structural preparations, removing old flooring, grouting, and cleaning up.

What are some of the most popular types of flooring in Santa Cruz?

Most homes in Santa Cruz have a mix of different flooring types, but the most popular in the area is hardwood.

Do Santa Cruz flooring companies need to be licensed?

The California Contractors State License Board (CSLB) requires flooring companies to hold a C-15 Flooring and Floor Covering license. Each businessowner seeking a license must pass trade, legal, and asbestos safety exams. They must also clear comprehensive background checks.

How long does it usually take to install a floor in Santa Cruz?

The average timeline to install a new floor depends on:
  • The model and material of floor
  • The size of your space
  • Your installer's experience
For a 500-square-foot space, installation could take just a few days. More intricate jobs, such as tile installs, could take up to a week.

What eco-friendly flooring options are available in Santa Cruz?

Some Santa Cruz flooring companies offer eco-friendly coverings made from recycled, sustainably harvested and reclaimed materials. However, sustainability doesn't end with the products themselves. You should also inquire how company practices minimize waste, such as through recycling old coverings.

To share feedback or ask a question about this article, send a note to our Reviews Team at reviewsteam@thisoldhousereviews.com.

Other Flooring Resources

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