Secrets to Yard-Sale Success
A poorly attended yard sale is a sad thing—all that work and no payoff
We talked to author and garage-sale expert Lynda Hammond for some pointers on bringing in the crowds.
DON'T: List Your Address
Give an intersection near your house instead. On telephone poles at that intersection and major roads nearby, post bright pink signs no bigger than 15 by 15 inches (anything larger will flap in the wind) that say SALE and have an arrow that points to your house. People don't have time to read anything else as they're driving.
DO: Use social media
In the days or weeks leading up to your sale, post photos on Facebook and Instagram of the best stuff you're selling. Tag each post with #yardsale, #garagesale, and a hashtag for your town. You'll have a crowd before you open—guaranteed!
DON'T: Price Things in Advance
Writing out prices is tedious work, and you're likely to underprice items you're trying to get rid of. Instead, ask customers what they'd like to pay. You'll make more money.
DO: Choose the right day
Saturday is a buyer's market, while Friday is a seller's market. There's far less competition on a weekday, and you can make twice the profit. And don't have a sale on a Sunday; drivers often assume signs were left up from the day before.